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Nutrition giant Nature’s Way acquires FORM portfolio company Baze

February 4, 2021

We’re excited to bring to you our first big announcement of 2021. Nature’s Way, industry leader in the field of nutrition and supplementation, acquired FORM portfolio company Baze. The news was announced recently in this press release. Baze, which in recent years pioneered a science-backed personalized nutrition product based on its proprietary at-home blood sampling technique, will carry on its mission of providing the highest-quality personalized nutrition products to the market as part of the Nature’s Way team. FORM is proud of its role in enabling Baze to create pioneering products and a novel market niche after an exciting three-year journey. We’re happy for the entire Baze team and wish them success in their future endeavors.


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